From the archive · Fashion · 18 July 2011

New Exposure to DKNY Feminine Watches

Donna Karan New York launches a new set of female watches under a new collection name “Minimalism and Female Seduction.” The collection consist of a series of 3 watches: NY8294- enameled steel semibangled pink DKNY logo, NY8291- semibangled enameled steel logo in gold with DKNY and NY8290- semibangled steel DKNY logo. Each watch is created with similar yet unique look to fit the personality and style of any woman.

DKNY was founded in 1989 as the street style of her Luxe Collection, Donna Karen. The brand was created to address the growing need for luxury fashion at an affordable price with targeting young professional women that wanted high quality clothing. Her new collection received reaction from the press and retailers that will allow Karan to make fashion history.  Many were impressed of the designer’s focus on the lifestyle of her clothing and her ease to speak in a multi-cultural language of fashion.

Karan has overcome the constant battle that many designers face in trying to balance comfort with luxe, the practical with the desirable. Her concept is based on seven easy pieces, where a handful of interchangeable items work together to create an entire wardrobe that goes from day to evening, week day to weekend, season to season. She’s designing for the man and woman of the world who never know where a day is going to take them. Placing New York on the label is such a symbolic entity to her designs. It sets the pace and the attitude.

Donna Karen New York is fashion wear that reflects the energy and spirit of New York. The style is eclectic, fun, fast and real. For the everyday person, DKNY serves as a real-life necessity and is wearable from work to weekends, jeans to evenings. The look is fashionable and friendly and consistently delivers a unique mix of style around the world. DKNY is one of the most successful clothing and accessories brands in the world.

The DKNY 3 watch series combine the concept of living with less to free up life to pursue the things one most value along with the seduction of a female.  Available Now. 

“Everything I do is a matter of heart, body and soul. For me, designing is an expression of who I am as a woman, with all the complications, feelings and emotions.” – Donna Karen

 Flagship Locations:

 DKNY

655 Madison Avenue

New York, NY

212.223.3569

DKNY (Downtown)

420 West Broadway

New York, NY

646.613.1100