11th Annual Irie Weekend – The Irie Foundation’s Signature Event – Takes over South Beach. By the Le CITY Deluxe Brand Ambassador, Derek H. Sparks. Le CITY Deluxe Magazine, for the second year in a row, proudly attended Miami’s own DJ Irie’s action-packed charity weekend, with three days of celebrity-filled fundraising events and VIP parties. Irie Weekend began on Thursday, June 18th, with the #InspIrie Kids Golf Clinic at the Miami Beach Golf Club in support of the three partners of the Irie Foundation: Big Brothers Big Sisters of Miami; The Motivational Edge; and South Florida After School All Stars. The evening commenced with a private dinner in honor of the official DJ of the Miami Heat – DJ Irie – hosted by Merrill Lynch, an Irie Foundation partner, to raise awareness and funds. After dinner, the guests were treated to the exclusive Hublot VIP concert at the Kimpton Surfcomber featuring electrifying performances by Natalie La Rose and Wyclef Jean.
Friday afternoon featured the JEEP 11th Annual Celebrity Golf tournament at the Miami Beach Golf Club. The celebrity golfers included Alonzo Mourning, Reggie Bush, Gary Sheffield, Anthony Mackie, Nina Agdal, Omar Benson Miller, and Hill Harper, among many others. After the golf tournament, and some rest and relaxation, the VIP guests reconvened at Liv nightclub at the iconic Fontainebleau Hotel for the after party featuring Jermaine Dupri.
Saturday began with DJ Irie’s VIP pool party and Barbecue Beach Bash presented by Mountain Dew and featuring food by Chef G. Garvin, Jack Daniels Tennessee Honey cocktails, and a surprise appearance by the one and only Pitbull. DJ Irie’s birthday celebration presented by Becks and hosted by Timbaland, with music by Lil Jon, closed out the eleventh edition of Irie Weekend.
Proudly, the weekend’s festivities raised over $50,000 in funds for the benefit of Irie Foundation, to be used in support of the Foundation’s ultimate goal – to inspire, encourage, and help its Miami-area students graduate from high school, pursue higher education, and develop into successful adults.