Change your destiny- empowered by SK-II
Posted on 18 April 2016
A year ago, International Prestige Skincare Brand SK-ll, dispatched #changedestiny – a progressing worldwide battle to move and enable ladies to shape their own particular predetermination.
As a piece of this crusade, SK-II has been sharing stories of women who overcame difficulties and boundaries that were keeping them from accomplishing their fantasies and objectives. This example of overcoming adversity of these ladies have turned into a wellspring of motivation to women around the globe.With regards to this subject, they are presently debuting the film “Marriage Market”, putting a focus on the genuine issue of Chinese ladies being influenced to get hitched before they turn 25.”We’re single, however not “leftovers”.Chinese ladies decline being influenced into marriage.
“Sheng Nu actually means ‘remaining lady'”, says Li Yu Xuan, a 33-year old single Chinese woman. “It alludes to ladies more than 25 who are not wedded.”
The movie portrays courageous Chinese ladies who daringly talk about this subject. As per The New York Times, the term “Sheng Nu” was made well known by the All-China Women’s Federation in 2007.
Be that as it may, as the film portrays, wedding for adoration can be simpler said than done. In numerous Chinese urban areas alleged marriage markets are a typical sight. Here, parents post without the knowledge of their children ads. They compare and match individual advertisements, posting the tallness, weight, compensation, values and identity of their children and little girls.
In the film, numerous interviewees portray that they are torn between attempting to live up to their guardians’ desires to “fabricate” a family, while at the same time needing to pick their own particular way in life.
With this crusade, SK-II is taking a positive methodology in helping these ladies confront the weight -a stage was made from where the ladies could voice their contemplations and request better understanding. In the film they share stories of how upbeat they are, yet they have neglected to persuade their guardians and companions to see them similarly they see themselves.
“Being free is an incredible way of life and it’s the life I need, says Wang Xiao Qi in the film.”
“I would prefer not to get hitched only for marriage. I won’t live cheerfully that way, says Li Yu Xuan”
Notwithstanding firm for their entitlement to wed time permitting, they are requesting backing to change the view of the word. They need to recreate the common admiration between eras, expand society’s comprehension for women and their right to pick ways in life unreservedly taking control of their predeterminations.