Ted Baker Grand Opening – attended by the Le CITY Deluxe Magazine Brand Ambassador, Derek H. Sparks. British lifestyle brand Ted Baker London celebrated the grand opening of its new Miami Beach store with a private preview event. Miami influencers Gino Campodonico, Netty Del, Juanjose Rangel, Rachael Russell, Jhon Jairo Santos and Jasmine Stewart were on-site at 1111 Lincoln Road to lead the celebration. The store opened to the public the following morning.
Among the guests in attendance Thursday evening were Paul Griffin (EVP of Retail at Ted Baker London – North America), Candela Ferro (Telemundo Host/Model), Pablo Duggan (Argentine TV Host), Laurencio Adot (Fashion Designer) and Nina Surel (artist), to name a few. Specialty frozen cocktails with Zacapa Rum were served, accompanied by a special performance by The French Horn. Illustrator Mia Mandela customized Ted Baker totes for guests with their very own self portrait.
The new 1,743 square foot space draws inspiration from Miami’s vibrant art deco architecture and colorful surroundings that Florida offers. The store’s design celebrates the Sunshine State’s glorious weather while giving a nod to Ted’s British heritage. Kitschy cocktails and cocktail umbrellas adorn the space, while images of British beach huts can be seen on the wall through the warped nature of a glass tumbler. Launching with Ted’s Spring Summer ’15 womenswear, menswear and accessories collections, the new store is the perfect setting to launch Ted’s newest collection.
During opening weekend, shoppers enjoyed a special gift with purchase along with giveaways and complimentary refreshments, while one lucky winner received a $1,000 Ted Baker shopping spree.
All photo credit: WorldRedEye.com
ABOUT TED BAKER LONDON
Ted Baker London is a global lifestyle brand with over three hundred locations across five continents. As ‘no ordinary designer label’ Ted offers menswear, womenswear, accessories (and everything in between). Renowned for a distinct use of pattern and color and a quintessential British sensibility, the brand’s unconventional approach to fashion, irreverent sense of humor and, above all, unswerving attention to detail appeals to style-conscious men and women who trust Ted to deliver that certain something…a little out of the ordinary.