Desigual love flooded the 080 Barcelona fashion with his collection “WE LOVE” for the next Autumn-Winter 2013. Desigual presented first line only woman and for this special occasion, had the Israeli supermodel Bar Refaeli, who fell in love all the designs of the new collection from the first moment I arrived in the city.
WE LOVE is a declaration of love for the woman and her femininity, a collection created to love and be loved. Desigual wants to convey his love to the woman creating a world where you feel comforted, bringing positivity and joy, making it complicit in their war cry “La Vida es Chula” a universal message expressed in these three concepts that give meaning to all : Sex, Fun and Love. And for that the brand takes a new direction, returning his gaze to his past to extract its true essence, what makes it unique and Desigual. Some of the authorities who wanted to accompany Jadraque Manel, CEO of Desigual were: Felip Puig, Minister for Business and Employment of the Generalitat de Catalunya; Helena Rakosnik wife of President of the Generalitat de Catalunya, the President of the Chamber of Commerce Barcelona, Miquel Valls and Miquel Rodriguez, manager of the Consortium of Commerce, Fashion Artesania Catalunya i.
Desigual Women showed a collection with an explosion of color, ease and love. Bar Refaeli opened and closed the show with a big smile. A declaration of spontaneous love was shown on the catwalk, when the audience joined the catwalk to parade the French model Clement Chabernaud who wanted to accompany his girlfriend, Spanish model Alejandra Alonso who was parading on the catwalk.
Moreover also big fans of Desigual, like actors Nicolas Coronado, Laya Martí, new “girl Almodóvar”, Alex Batllori star of the new hit series Tele5 “Family”, the actors of the new film “Et dec nit divendres “Paola Dominguín with her husband; Octavi Pujades; athlete Josef Ajram, Jessica Exposito and Audie Norris, singer Antonio Orozco and Sandra Barrales model, FCB player girlfriend Marc Bartra, among others, enjoyed a parade full of love that closed the second day of the 080 Barcelona Fashion.
More information about Desigual: http://www.desigual.com/