Sony Ericsson Xperia Pureness is the world’s first mobile phone with a totally transparent screen. This aspect is its major advantage over competitor phones. Creators are intentionally trying not to implement a bunch of newfangled mobile “widgets” such as Internet access or a built-in gyro. This idea is clearly expressed in the phones slogan: Talk. Text. Time. The exclusive device is designed for those who need only the most essential functions: calling, sending SMS and seeing the time.
The transparent screen Xperia is a unique development campaigned by Sony Ericsson. The LSD monochrome display is covered with special glass; a face-protecting gadget from cracks and scratches. Xperia Pureness is not just a phone, but it’s also a fashion accessory that emphasizes the fine taste of its owner. The remarkably simple black casing is made of plastic, making the phone almost weightless. The only metal part in the body of Xperia is a fine elegant plate which is engraved with serial number.